Apple Is Mapping Out Better Navigation With The Acquisition of GPS Firm Coherent Navigation

Apple Is Mapping Out Better Navigation With The Acquisition of GPS Firm Coherent Navigation

Apple’s Maps navigation technology still lags behind Google Maps. Nearly twice as many iPhone owners prefer to get directions and look up addresses on the Google version, compared to Apple’s native Maps app, according to recent ComScore numbers.
But it seems Apple is making moves to improve those usage numbers. The global tech giant confirmed earlier today that it bought the high-precision navigation service Coherent Navigation and that the team from Coherent Navigation would join the Apple Maps team.
Apple has not divulged when it bought Coherent Navigation, or for how much, but the LinkedIn page of Paul G. Lego, Coherent Navigation’s CEO shows he’s been working for Apple for the last 5 months.
“Apple buys smaller technology companies from time to time,” the company told TechCrunch in a statement, “and we generally do not discuss our purpose or plans.”
The move is part of a series of mapping technology acquisitions to help improve its mapping technology in the last few years. Apple snapped up mapping startups BroadMap, Embark and HopStop.com in 2013.

Comments

Post a Comment

Popular posts from this blog

14 year old girl sentenced to 40 years for drowning baby

Image
14 year old girl sentenced to 40 years for drowning baby A 14-year-old Dallas girl who drowned a 2 month old baby out of jealousy was sentenced by a juvenile court judge on Friday to 40 years in custody, the maximum punishment available, after admitting to drowning the infant in January, court officials said. The teenager will begin serving her sentence in state custody of the Texas Juvenile Justice Department. A judge will determine whether she is eligible for parole before her 19th birthday or should be transferred to an adult prison. In a juvenile lockup, the girl will have more options than if she had been tried as adult. She will go to school and get counseling. The baby belonged to a family friend who was in jail. Child Protective Services had placed the infant in the home of the teenage girl's mother at the request of the baby's mother, according to police. Investigators said the girl confessed to submerging 2-month-old Justice Hull in a bo...
Read more

Google Introduces Two New Sub-$250 Chromebooks In India

Image
Google Introduces Two New Sub-$250 Chromebooks In India Mobile is the big tech focus for India — with initiatives like Facebook’s Internet.org and Google’s Android One , to name but two — but that isn’t stopping Google from introducing new budget Chromebook laptops in the South Asian country. The Mountain View-based firm announced two sub-$250 Chromebooks, laptops powered by its web-based Chrome OS platform, from domestic manufacturers Nexian and Xolo. The Nexian Chromebook retails for 13,499 INR ($212) from Amazon — it’s currently on sale for 12,999 INR — while Xolo’s device is available from Snapdeal for 13,999 INR, around $220. Chromebooks traditionally pack a punch for their price, particularly for educational purposes, but tend to rely on having an internet connection for most tasks and features. That’s not quite all… Google said also that machine’s from ASUS, Samsung and other Indian companies will hit the market soon to provide even greater choice. ...
Read more

LaunchKit Now Helps Developers Keep Track Of Their App Store Sales

Image
LaunchKit Now Helps Developers Keep Track Of Their App Store Sales LaunchKit , which aims to give developers a tool set that makes  launching new apps easier , announced  its newest service this week. The free LaunchKit App Store Sales Reporter helps developers track the sales they generate from Apple’s App Store (just like its name implies). Instead of building a complex dashboard that developers can then obsess about every day, the team decided to use Slack and/or a daily email to keep users up to date on their sales. “The LaunchKit team built Sales Reporter because we wanted a simple way to get iTunes Connect sales data into the place our team communicated all the time: Slack,” LaunchKit founder Brenden Mulligan tells me “After a simple setup, the free tool starts posting sales data into Slack daily.” The service mostly focuses on the ba...
Read more